Developing a B2B Portal for a Counter-Culture Goods Start-Up

Developing a dynamic В2В portal with third-party integrations

Our challenge was to develop a complex B2B portal integrating many complex systems. The solution included:

• a full-featured online store;
• a reliable marketplace platform;
• numerous third-party integrations.

The key component was a seamless connection between the portal and the client’s existing ERP system, ensuring smooth operations across all business functions.

1 year

Duration

6 people

Team

Kanban

Methodology

Magento 2

Platform

 Navigating the development journey

We followed a structured approach to meet our client’s business objectives:

1. We reviewed the client’s design, provided technical feedback, and offered suggestions, followed by estimations.
2. Our team adopted the Kanban methodology for seamless, ongoing progress.
3. We presented weekly progress to the client, received feedback, and made necessary adjustments.
4. After completing and testing the main project, we handed it to the client for UAT to gather their feedback.
5. We discussed and implemented additional features based on the client’s new requests.
6. After final UAT and client approval, we prepared for production deployment and successfully released the product.

Each stage ensured we stayed in sync with the client’s vision, delivering a product that met their needs.

Leveraging Magento 2 extensions for a custom solution

We integrated over 40 Magento 2 extensions and customized most of them to meet our goals. Beyond third-party extensions, we also customized core Magento 2 modules and developed custom ones to further enhance the platform’s capabilities.

Magento 2 extensions used:

• Aheadworks: Automatic Related Products
• Amasty: Promo Banners, Custom Promo Conditions, Shipping Rules, Customer Attributes, GeoIP Redirect, Custom Order Number, Mass Product Actions, Payment Restrictions, Extended Product Grid with Editor, Reindex from Admin, Promotions Manager, Shipping Restrictions, Shipping Table Rates, Special Promotions, Store Pickup with Locator
• BSS Commerce: Customer Approval, Quick Order, Hide Price, Out of Stock Notification
• Mirasvit: RMA, SEO, Google Sitemap, Layered Navigation, Infinite AJAX Scroll, Sphinx Search Ultimate, All Products Page, Shop By Brand, Advanced Reports, Search Spelling Correction, Store Credit & Refund, AutoComplete & Suggest Pro
• Magecom: Sales Page
• Magefan: Blog, Product Widget Advanced
• Mageworx: Order Management, Order Editor, Extended Sales-Orders Grid
• Rootways: Authorize.net Payment

Technologies

Additional technologies

Integrations

Key results

The customer got a powerful B2B portal with lots of features and a fully customized design. It’s like a B2B shop and a marketplace all rolled into one, making it easy for businesses to buy and sell goods. 

Our comprehensive approach ensured that the client received a feature-rich and fully functional B2B platform.

Key features of the portal:

• A vast shop with thousands of products from over a hundred brands
• A marketplace where third-party companies can sell their products after approval
• ACH payment options are available after e-document signing and verification
• Quick order functionality for users who know exactly what they want to buy
• Same-day delivery calculation based on customer location. If not, it calculates the approximate time of arrival
• Customizable widgets, such as one-level product widgets and two-level brand + product widgets, for products and brands
• Automated product tags based on predefined rules
• USPS integration for streamlined shipping
• An engaging blog with informative articles
• Multiple payment methods for flexibility
• Integration with a third-party ERP system for seamless operations
• The ability for customers to request products not listed on the website
• Buy now, pay later options for added convenience